Skip to content
TopicTracker
From HackerNewsView original
TranslationTranslation

Uncritical use of AI causes countrywide scandal at Starbucks Korea

Starbucks Korea shut all 1,800 stores for a day and fired its CEO after a promotion using the AI-chosen slogan "thwack" was condemned for evoking the 1980 Gwangju massacre. Managers who approved the campaign never opened email attachments with the marketing material.