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The Dogs of San Francisco

The Dogs of San Francisco is a photography project capturing portraits of dogs and their owners across the city, showcasing the diverse canine community of San Francisco.

Background

- "The Dogs of San Francisco" is a satirical Twitter account and website that tracks the real-time value of Dogecoin, the cryptocurrency originally created as a joke in 2013. It parodies the financial news site "The Dogs of the Dow" (which tracks the Dow Jones Industrial Average's highest-dividend stocks) by applying a similar serious-finance aesthetic to the famously unserious Dogecoin. - The site displays Dogecoin's price, market cap, and a "Doge Index" alongside mock-serious headlines about the coin's fluctuations, often featuring the Shiba Inu dog from the Doge meme. It earned notoriety in 2021 when Dogecoin surged over 12,000%, briefly making some early holders millionaires and drawing attention from figures like Elon Musk. - The contrast between the site's sober, Bloomberg-terminal-style presentation and the fundamentally absurd nature of a meme-based cryptocurrency captures the broader mania, hype cycles, and speculative frenzy that defined the 2020–2022 crypto boom. It has been cited in articles about meme stocks, internet culture, and the gamification of finance.