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Cloudflare business model for the agentic Internet

Cloudflare outlines a new business model for the "agentic Internet," where AI agents and bots interact autonomously with web services. The model proposes charging AI companies for access to content and compute resources, while protecting human-originated traffic, aiming to monetize the growing machine-to-machine web activity.

Background

Cloudflare is a major internet infrastructure company that acts as a reverse proxy — meaning much of the world's web traffic passes through its servers. This gives it a unique vantage point to observe bots and automated traffic.

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