社交媒体如今已成“拟社会媒体”
本文提出“拟社会媒体”（Parasocial Media）概念，用以描述社交媒体中用户与内容创作者之间形成的单向、虚拟亲密关系。文章分析了平台算法如何强化这种不对称互动，并探讨其对用户心理、社会交往及数字文化的影响。研究认为，传统社交媒体的“社交”属性正被拟社会互动所取代。
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